Overview
The Activity Report in Affnook provides a detailed, event-level view of user activity tracked across campaigns. It allows you to monitor individual customer actions such as registrations, deposits, wagers, and other conversion events, along with their attribution details.
This report is especially useful for debugging tracking issues, verifying postbacks, and auditing customer-level activity.
Accessing the Activity Report
To access the Activity Report:
Log in to your Affnook dashboard.
Navigate to Activity Report from the dashboard.
Select the required date range.
Apply filters and groupings as needed to refine the data.
Report Attributes
You can customize the report by selecting specific attributes using the filter option. Below are the key attributes available
Customer ID: Unique identifier assigned to each customer in the system.
Status: Current status of the customer or activity (e.g., active, approved, rejected).
Product: Product associated with the customer activity or conversion.
Affiliate: Affiliate partner responsible for generating the customer or activity.
Campaign: Campaign through which the customer or activity was tracked.
Tracking Token: Unique tracking identifier used to attribute the activity correctly.
Bets: Total amount wagered by the customer.
Wins: Total winnings credited to the customer.
First Time Deposit: Indicates whether the customer has made their first successful deposit.
Deposit: Total deposit amount made by the customer.
Created Date: Date and time when the customer or activity was recorded in the system.
Steps to Apply Filters
To customize your Campaign Report:
City: Enter a city name to filter activity data for users from that city.
Saved Report: Select a previously saved report to quickly apply predefined filter settings.
Country: Enter a country name to view activity data for users from that country.
Brand: Select one or more brands to filter activity data related to those brands.
Affiliate: Select one or more affiliates to view activity generated by specific partners.
Campaign: Select one or more campaigns to view activity related to those campaigns.
Promo Code: Select one or more promo codes to filter activity driven by specific promotions.
Product: Select one or more products to view activity associated with those products.
Source: Filter activity based on the traffic source.
Transaction ID: Enter a transaction ID to view activity related to a specific transaction.
Affiliate Manager: Select an affiliate manager to view activity for affiliates managed by them.
Customer ID: Enter one or more customer IDs to view activity for specific customers (use commas to separate multiple IDs).
Lifetime Activity: View all activity for the selected customers across their entire lifetime.
Customers Registered in Selected Date Range: Displays activity only for customers who registered within the selected date range.
By KPIs
Tracking Token: Unique identifier used to track and attribute the activity correctly.
Status: Current status of the activity or transaction (e.g., approved, rejected, pending).
Reject Reason: Reason provided when an activity or transaction is rejected.
Customer ID: Unique identifier assigned to the customer.
Transaction ID: Unique identifier for the transaction or event.
Currency: Currency in which the transaction values are recorded.
Promo Code: Promotional code applied during the transaction.
Bets: Total amount wagered by the customer.
Wins: Total winnings credited to the customer.
First Time Deposit: Indicates whether the customer has completed their first successful deposit.
(Registration-FTD) Days: Number of days taken from registration to first deposit.
Deposit: Total deposit amount made by the customer.
Bonus: Total bonus amount credited to the customer.
Withdrawal: Total amount withdrawn by the customer.
Adjustment: Manual or system-applied adjustment to customer balance or revenue.
Chargeback: Amount reversed due to disputes, fraud, or invalid activity.
Fees: Total fees or charges applied to transactions.
Country: Country associated with the customer activity.
Region: Region or state associated with the customer.
City: City associated with the customer.
Created Date: Date and time when the activity or transaction was recorded.
Source: Traffic source through which the customer was acquired.
Media Name: Media placement or creative that generated the activity.
Affiliate: Affiliate partner responsible for the traffic or conversion.
Brand: Brand or advertiser associated with the activity.
Campaign: Campaign through which the activity was tracked.
Product: Product associated with the activity or conversion.
Sub1-Sub9: Custom tracking parameter used for additional attribution.
Note: Additional remarks or system-generated notes related to the activity.
OS: Operating system used by the customer.
Browser: Browser used by the customer.
Device: Device type used by the customer (mobile, desktop, tablet).
By Range filters
FTD: Filter records based on the value range of first-time deposits.
Deposits (USD): Filter results based on the deposit amount range in USD.
Bets (USD): Filter results based on the total bet amount range in USD.
Withdrawals (USD): Filter results based on the withdrawal amount range in USD.
Wins (USD): Filter results based on the total winnings amount range in USD.
Bonuses (USD): Filter results based on the bonus amount range in USD.
We are delighted to have assembled a world-class team of experienced professionals who are ready to take care of your queries and answer any questions you may have. Feel free to reach out to us at anytime by emailing us at [email protected] or by using the in-platform chat feature. We'd love to hear from you!
